SwimOutlet's TEAM GOLD strikes again, this time in Dallas, Texas, at Metroplex Aquatics.
SwimOutlet.com is a giant in swimming retail market. They sell everything; swimsuits, googles, technical gear, and from every brand, TYR, Speedo, Arena. They're also a very creative and courageous company. They love reaching out and interacting with their customers in new and interesting way.
Alexander Seinkiewicz is the creative force behind the scenes, SwimOutlet's Chief Marketing Officer. Tiffany and I (Gold Medal Media, LLC) produced the video with Alexander, and he's relentless when it comes to ideas for the future and how to promote swimming, as a lifestyle and a competitive sport.
TEAM GOLD and the entire GOLD MEDAL DELIVERY video series was Alexander's idea. He wanted a team of elite swimmers surprising kids all across the country. He wanted to bridge the gap between elite athletes and age group swimmers in a fun way.
TEAM GOLD (left to right): Magnuson, Crocker, Grevers, Weber-Gale, Correia
The SwimOutlet PHONE in the video was Tiffany's idea, a fun touchstone you'll see in the future.
If you missed the first video with Ryan Lochte (the 2011 FINA World Champion in the 200 meters freestyle), watch it here:
Thanks, Kris. We enjoyed making it. SwimOutlet's one of the few companies that love doing big, entertaining projects. I think swimmers of all ages appreciate it.
Posted by: gmm | July 26, 2011 at 04:16 PM
This is awesome!! you guys have outdone yourselves. I hope you continue with this series. I can't wait to see what you come up with next. Both this one and the Lochte video should win awards.
Posted by: Kris | July 26, 2011 at 03:30 PM